The top part of the Search Console Performance Report provides multiple insights on how a website performs in search, including in search features like featured snippets. There are four search types that can be explored in the Performance Report: Web, Image, Video, and News. Search Console shows the web search type by default. Change which …
Take Advantage of Google Search Console Features Read More »
Improve your website’s health and search performance. Google search console provides data necessary to monitor website performance to improve search rankings. However, it’s not necessary to use Search Console to rank better nor is it a ranking factor. This still makes it an absolute necessity for online businesses and to maximize success because it offers an …
Since August 2018, Google has crack down on websites that are categorized as medical, health, financial, news fields, and any sites considers impacting one’s livelihood to help prevent the spread of false information. Having an EAT (expertise, authority, trustworthiness) strategy is now a necessity with Google’s rigorous standards and updates. Human quality raters use Google’s …
How to Affect the Outcome of Google Core Algorithm Updates Read More »
Googlebot is a web crawler used by Google to gather information from news, images, and videos needed and build a searchable web index on mobile and desktop. It sees websites as users in the latest Chrome browser. The bot’s machines determine how fast and what websites to crawl. Google’s Search Index: URLs > Crawl Queue …
Google’s Quality Raters Guidelines are used to standardize how third-party raters score search results tested by Google. The purpose is to bring a certain amount of objectivity for publishers and SEO experts when judging search results’ usefulness. EAT (Expertise, Authoritativeness, and Trustworthiness) is a major concern when it comes to SEO. It was NOT confirmed …
Author Expertise is Important to Google’s Algorithm? Read More »
Thank you Matt Cutts! This article validates the website methodology we have been implementing for our clients since 1997. “So sites that don’t have much content “above-the-fold” can be affected by this change. If you click on a website and the part of the website you see first either doesn’t have a lot of visible …
Google Implements Website Page Layout Algorithm Improvement Read More »
