Great website user interface (UI) design is the deciding factor in whether a client makes a purchase or requests your services when shopping online. It is important when creating your business’s website you take the correct steps in the design and development process. Here are 5 common mistakes that businesses make when creating their website: …
The top part of the Search Console Performance Report provides multiple insights on how a website performs in search, including in search features like featured snippets. There are four search types that can be explored in the Performance Report: Web, Image, Video, and News. Search Console shows the web search type by default. Change which …
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While SEO content writing typically involves inserting keywords into web pages or blog posts, creating a piece on content that ranks for valuable SEO keywords also involves its structure, inside arguments, and details. The goal is to convert readers into customers. To help accomplish this goal, here are 5 steps to help you get started: …
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Currently, short video content better than traditional long-form content. Short-form videos became popular thanks to social media platforms such as TikTok, Instagram Reels, YouTube Shorts and Snapchat. They are fast-paced, emotional, and engaging. They also can easily be distributed across multiple platforms, and the content style is addicting due to its short nature. Adopting a video marketing strategy …
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Google Image searches account for 22.6% of all searches. Optimize your images to gain more traffic from search engines to your website and rank higher on Google’s results page. Images are an important part of on-page SEO and Google is increasingly showing images in the regular search results, often above the usual organic results. Another important reason you …
Building a website is the first step to starting an online business. There are many options out there, but here are 14 reasons why WordPress is the best content management system option for your business’s website: 1. WordPress is Everywhere WordPress is used by more than 60% of all the CMS websites and more than …
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Understanding Google’s core algorithm updates can be overwhelming for business of all sizes and for those in charge of your business’s website. Here are some actionable steps to help ranking for Google is possible by following these steps: Focus on User Intent “In 2022, the SERP (search engine results page) will pay more attention to …
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If you want your website to increase your brand’s organic traffic and rank on Google, you need to develop an Off-Page SEO strategy. Off-Page SEO is a tactic that doesn’t involve updating or publishing content to your website including brand building, citation building, content marketing, social media marketing, and more. This tactic helps both search …
To create a fantastic user experience, it is important to avoid bad web design. How do you know your web design is appealing enough to attract customers? Here are 10 design flaws and shortcomings to look out for: Too cluttered Late 90s and early 2000 web design a notorious for having too much on one …
The home page is the first impression potential clients will have of your website and company. There are 5 important questions your home page should answer so your new visitor converts to a fresh lead: Who are you? How did your company start? What is your story? How was your product or service created? …
