SERP stands for search engine results page. Google conducted 4,887 launches, 17,523 live traffic experiments, 383,605 search quality tests, and 62,937 side-by-side experiments to improve the results search engine users received in a single year. This leads to Google making changes in the way that search results are delivered and could affect the way your business appears to your …
As a business, it is important that your website generates leads, attract more visitors, and moves up Google’s search result rankings. Here are 4 simple ways to help you get start on improving the SEO of your website to accomplish these goals: Edit Your Page Titles Website builders, such as WordPress tend to auto-generate page …
Since August 2018, Google has crack down on websites that are categorized as medical, health, financial, news fields, and any sites considers impacting one’s livelihood to help prevent the spread of false information. Having an EAT (expertise, authority, trustworthiness) strategy is now a necessity with Google’s rigorous standards and updates. Human quality raters use Google’s …
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Learn where to find data on website traffic, user engagement, events, and conversion reports with Google Analytics 4. Previous you may have been using, Universal Analytics, that was session-based and used hit types such as page hits, event hits, and social interaction hits. Google Analytics 4, on the other hand, is event-based meaning all hits …
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Create a winning strategy that increases local search ranking and website traffic. Start with these steps: 1. Take Stock of Your Products & Services 2. Audit Your Existing Website 3. Conduct Competitor Keyword Research 4. Identify Geo-Specific Keywords 5. Implement On-Page SEO 6. Create Localized Landing Pages 7. Optimize Your Google My Business Listing 8. …
Although it is hard to predict when an algorithm will happen, Google has been transparent about when the roll out period lasts: 1 to 2 weeks. After these 2 weeks it is the time for deeper analysis, not just checking trend lines. Based on STAT’s Competitive Landscape we can understand SERP volatility and gain insights …
Attention local businesses! If you are not implementing local SEO. Here are some benefits you are missing out on: ⭐️Increased organic traffic ⭐️More relevant traffic ⭐️Reduced ad costs ⭐️Higher website authority ⭐️More customer reviews ⭐️Increased brand awareness & trust ⭐️More localized backlinks ⭐️Improved social signals ⭐️Better website experience for users SEO tips to implement …
Increase your search engine visibility and conversions with paid media campaigns. 64% of users click on Google Ads when they shop online. Creating tailored ads and selecting the correct keywords for your target audience drives more traffic to your website, which in turn increases sales. Google ads guarantee short-term results leading to a perfectly balanced …
According to contentmarketinginstitue.com, 87% of B2B marketers use email campaigns, with 77% of the content being educational. Customers like to educate themselves on solutions to their problems. Create content that teaches, informs, and inspires these customers to pick your product or service. Optinmonster.com states that 84% of people decide to buy a product or service after watching …
Improve your content marketing with 7 Easy Steps Read More »
Here is a checklist of issues that may be negatively affecting your SEO results: ⚠️ Slow site speed ⚠️ Missing page titles ⚠️ Missing meta descriptions ⚠️ Broken links ⚠️ Duplicate content ⚠️ No XML sitemap ⚠️ No HTTPS security ⚠️ Poor indexation ⚠️ Poor mobile optimization Need help fixing these issues? Call 248.528.3600
