Data is very important for businesses of all sizes, but how do you know which data is truly helpful in understanding your customer? How do you collect this important data without crossing any lines or being too intrusive? First, start off with the goal of your product or service. Next, create a user persona to …
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If you are a travel agency or a company that relates to traveling creating branded content can be the key component that makes you stand out from similar companies. Attracting potential customers whose values align with your brand results in higher conversion rates and gaining long-term customer loyalty. Here are 5 tips to help you …
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Companies that participate in Business-to-Business sales will notice that changes are arising in how to market your products or services to clients. It is important that you clean out any old practices and replace them with what the current trends that indicate will be the new norm. Here are 5 B2B marketing trends to start …
If one of your goals for your business this year is to grow your Instagram account, here are 3 strategies you can incorporate into your digital marketing plans to help accomplish this goal: 1. Keep a Consistent Post Schedule Viewers like to hang around a certain platform at a certain time. Ideally it would be …
Here are 13 unlucky marketing strategies to avoid if you wish for business to be successful: 🐈⬛ Avoid keyword stuffing for SEO 🪜 Avoid plagiarizing body copy ❌Avoid pulling images straight off Google & stealing artwork ⛓️Avoid spamming email marketing ☠️Avoid posting only selling content on social media 🤖Avoid AI generated content if unfamiliar with the tools …
While nurturing loyal customers is important, gaining new customers can help your business experience new ways your product or services continue to be useful. Here are quick marketing techniques you can implement to acquire new customers: 1. Use referral emails 2. Highlight good reviews 3. Allow customers to send a text message inquiry 4. Have …
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If your website in freshly live, it can be hard to develop your organic traffic and rank higher on Google SERPs. Ideally, it would be better to come up with a search engine optimization plan before your website is created, but you can still incorporate an effective plan if it is already in motion. Here …
Whether staring a web project or any other digital marketing project, it is important to understand your users’ needs and desires. Gather data that will help make an informed decision about how to create your digital design. 6 methods on how to do this are: 1. User Interviews Go straight to the source. If you …
Prepping your marketing strategy for new year can be exhausting after the large amount of holiday marketing you had to accomplish in December. Here are 25 easy digital marketing strategies to help you get started for the new 2023 year: 1. Set up exclusive offers 2. Use email marketing 3. Update old web content 4. …
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2023 is almost here! Here are some marketing ideas to kick off the New Year: 1. Create a New Year post for social media 2. Launch a new product or service 3. Use Google Ads to help with specific marketing goals 4. Update your branding & website 5. Sponsor a charity event 6. Offer a …
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