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5 Common Website UI Design Mistakes to Avoid 

Great website user interface (UI) design is the deciding factor in whether a client makes a purchase or requests your services when shopping online. It is important when creating your business’s website you take the correct steps in the design and development process. Here are 5 common mistakes that businesses make when creating their website: …

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Take Advantage of Google Search Console Features

The top part of the Search Console Performance Report provides multiple insights on how a website performs in search, including in search features like featured snippets. There are four search types that can be explored in the Performance Report: Web, Image, Video, and News. Search Console shows the web search type by default. Change which …

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The 5-Step Process to Write Excellent SEO Content 

While SEO content writing typically involves inserting keywords into web pages or blog posts, creating a piece on content that ranks for valuable SEO keywords also involves its structure, inside arguments, and details. The goal is to convert readers into customers. To help accomplish this goal, here are 5 steps to help you get started:  …

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26 Effective Social Media Post Ideas for Businesses

Social media can be confusing for businesses. It may be difficult determining how to connect your brand to the audience you want to build and eventually turn into clients. Here are 26 different types of social media posts to help you get started attracting viewers to your business: 1. Company Blog Posts 2. Company Culture/Brand …

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5 Ways to Drive Traffic and Sales with Short Videos

Currently, short video content better than traditional long-form content. Short-form videos became popular thanks to social media platforms such as TikTok, Instagram Reels, YouTube Shorts and Snapchat. They are fast-paced, emotional, and engaging. They also can easily be distributed across multiple platforms, and the content style is addicting due to its short nature. Adopting a video marketing strategy …

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10 Fundamental UI Design Principles You Need to Know for Your Website 

Effective user interface (UI) design is about removing as many obstacles, bottlenecks, stumbling blocks, and potential causes of confusion as possible from the user experience. This is extremely important for users to stay on your website.  The aim is to create an experience that all users find fluid and intuitive to navigate that will keep them …

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Google Search Console Guide For SEO

Improve your website’s health and search performance. Google search console provides data necessary to monitor website performance to improve search rankings. However, it’s not necessary to use Search Console to rank better nor is it a ranking factor. This still makes it an absolute necessity for online businesses and to maximize success because it offers an …

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Develop an Instagram Content Strategy 

Coming up with an Instagram Strategy for your business can be overwhelming. Here are 7 steps to help you understand Instagram and start developing a strategy to help you stand out from your competition:  1. Understand Different Types of Instagram Posts Instagram’s algorithm prioritizes content that uses newer features, like Reels. However, a user post based …

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10 Image SEO and Alt Tags Optimization Tips

Google Image searches account for 22.6% of all searches. Optimize your images to gain more traffic from search engines to your website and rank higher on Google’s results page. Images are an important part of on-page SEO and Google is increasingly showing images in the regular search results, often above the usual organic results. Another important reason you …

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14 Reasons Why WordPress is the Best for Creating Websites

Building a website is the first step to starting an online business. There are many options out there, but here are 14 reasons why WordPress is the best content management system option for your business’s website: 1. WordPress is Everywhere WordPress is used by more than 60% of all the CMS websites and more than …

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