Google’s Quality Raters Guidelines are used to standardize how third-party raters score search results tested by Google. The purpose is to bring a certain amount of objectivity for publishers and SEO experts when judging search results’ usefulness. EAT (Expertise, Authoritativeness,
Keeping your website content updated is imperative when your goal is to drive traffic, improve search visibility, maintain customer engagement, and convert the audience to paying clients. Search engines such as Google prioritizes easily accessible and useful information. Back in
Content marketing is currently undervalued and misunderstood among the business world. Often companies’ use only a blog, but there are many ways to include content in marketing strategies. Your goal with content should be to help your users. When you give
Brands that want to grow rapidly grow often spend most of their budget on paid campaigns in an advertisement. While these campaigns are useful, prioritizing organic traffic is paramount to the overall success of the company and strengthening b2c relationships.
Concept testing is a great way to engage with customers and maximize time and money on a new product idea effectively. Here are 4 tips to help the concept testing process smoother: Include an intro screen/card Having an intro can
According to McKinsey, 25% of revenue and profits are directly attributed to new products. When you test your concept on your website, social media, and other digital marketing materials early in the development process it increases the odds that your
There are 50,000+ WordPress plugins in the official directory, with new ones being added daily. This makes WordPress the most flexible CMS for businesses to use. WooCommerce powers 28% of all stores worldwide. If you decide to create a WordPress
⚠️ New Website Alert! The team here at Miller Media re-designed and developed their old website into a sleek modern design. Family-owned and operated since 1995, ROZAFA Provides specialized transportation and logistics solutions. Other note-worthy services add to their new website: 🔹️Custom navigation 🔹️Photography
💼Gradients in text & icons Adding gradients to flat icons and backgrounds add vibrance to mundane or stock photos. Using a gradient as a text fill can also provide maximum impact of an important word (preferably a keyword). Flat illustrations
The total number of WordCamps (a WordPress event) to ever take place is growing rapidly. As of Feb 27th, 2020, more than 1084 were organized in total all over the globe, held in 76 cities, 65 countries, on 6 continents. This event
