How effective is your website design? Does your website engage the user at every stage? At any time, website visitors are in one of the following stages: 1. Attention, 2. Interest, 3. Desire, 4. Action, or 5. Satisfaction. Data-driven, user friendly design, in all of its forms, packs a powerful punch when it comes to …
Is your website design effective? How does it measure up? Read More »
Learn how telling all will help you attract the “right” prospects http://archive.metalformingmagazine.com/2011/01/YourWebsite.pdf
The past 13 years I have heard the same thing over and over from my industrial manufacturers. “I don’t want to put that online because my competitor will learn my deepest darkest trade secrets!” Learn how telling all will help you attract the “right” prospects and by doing so how it will not only invite …
Turn your Website into a Powerful Marketing Tool Read More »
Ford has reinvented itself as an automaker and @Ford now plans call for 7,000 new hires over the next two years. http://bit.ly/fv2UwY
Bright Automotive plans 200 job openings at tech center http://t.co/3gLFMOl
Hats off to Acument keeps operations in Metro Detroit, 50 hires planned this year http://t.co/CTC93FU
Its 2011, so what are your online marketing plans for the New Year? Will you be investing more in Pay Per Click (PPC)? Will you start blogging, tweeting? Whatever your online marketing plans, the end goal is likely to attract more people to your website in the hopes that this will translate into new customers, …
5 Reasons Your Website Isn’t Attracting B2B Sales Leads Read More »
Its 2011 and if your site is slow, people will leave. What you may not know is that Google also uses site speed as a ranking factor. Bottom line- the faster you can make your site, the better your chance of obtaining organic success. Here are 10 tips to speed up your site. Read More: …
2010 is drawing to a close so that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Read More: 11 B2B Marketing Predictions for 2011
The homepage is what many people see when first encountering a website, and it can lead to a lasting impression (negative or positive) that can affect their decision to return to it. Designing a homepage is as much a science as it is an art form. It requires attention to detail, paying attention to the …
