In order to remain dominant in the search world, Google introduced several now-infamous adjustments to its algorithm that went by the names of Panda, Penguin and Hummingbird, just to name a few. As the less-than-savory characters began dominating Google’s search by supposedly gaming the system, Google had to act or risk losing its relevancy. These algorithm adjustments were intended to both weed out the spoofs and scammers, while also fine-tuning its semantic search.  Read More Dominate Google Search 2017>

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Google won’t tell you about it but Panda updates are still going out every month.  Typically these updates are rolled out over a 10 day period.  Its survival of the fittest unless you consider implementing some of these tactics to make sure you are staying in Google’s good graces.  Remember nothing is constant except change; keep your website up to date with new fresh content.  Read More About Google Panda Update Survival

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Matt Cutts, Google’s head of search spam addressed 10 key points on what to expect in the next few months from Google regarding SEO.    #1- The next generation Penguin update, Penguin 4 (AKA Penguin 2.0), which is expected to launch in the next few weeks.  The new Google SEO updates will help improve search results by awarding the “Good” sites and hurting the spammers or as I affectionately like to call them the “Black Hat Bad Guys” in the search results.  Here are the 10 points Matt addressed in his video:  SEO for Google

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