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marketing&pr

Yikes! It’s Friday the 13th!

Here are 13 unlucky marketing strategies to avoid if you wish for business to be successful:  🐈‍⬛ Avoid keyword stuffing for SEO 🪜 Avoid plagiarizing body copy  ❌Avoid pulling images straight off Google & stealing artwork  ⛓️Avoid spamming email marketing ☠️Avoid posting only selling content on social media  🤖Avoid AI generated content if unfamiliar with the tools …

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Use PR to Support Your Content Marketing Strategy  

Creating high quality content is the best way to interact with your target audience. You want to focus on creating and distributing valuable, relevant, and consistent content. Public relations (PR) is about influencing and engaging with your target audience to build a trusting relationship between key stakeholders across numerous platforms to shape and frame the …

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How to Create and Succeed with a Content Marketing Funnel

Enable yourself and your team to drive traffic to your website, turn that traffic into leads, and eventually turn those leads to customers and revenue. An effective content marketing funnel helps you plan and create content that will be successful in meeting your business goals. This funnel is a system that enables you to create …

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20 Proven Effective Marketing Campaign Ideas

Need help determining a campaign to market your business? Here are 20 types of campaigns you should consider incorporating into your digital marketing strategy:  Content Campaigns Contest Campaigns Email List-Building Campaigns Holiday Campaigns User-Generated Content Campaigns Event Campaigns Product Launch Campaigns “Ditch Your Old Product” Campaigns Brand Awareness Campaigns Partnership Campaigns Give-Away Campaigns Deal/Sale Campaigns …

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