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New Google Search Update| Why you should update your B2B Industrial Website

Leave a Comment / B2B SEO, Search Engine Marketing, Search Engine Optimization, Search Engine Optimization MI, SEO MI, Website Design / By

If you don’t update your industrial business website very often, you may want to rethink your online content strategy. A little more than eight months after unveiling “Panda,” an update to Google’s website search algorithm that puts a higher priority on high-quality content, the search giant has announced a new update that aims to provide …

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How to Maximize PDFs And Search Engine Visibility 3 Tips

Leave a Comment / Search Engine Marketing, Search Engine Optimization, Search Engine Optimization MI, Search Engine Visibility, SEO MI, Website User Experience / By

I’m not a huge fan of PDF documents and it’s not advisable to inundate your website with PDF documents, the good news is that you can use them sparingly, safe in the knowledge that Google is better than it’s ever been at extracting their meaning and indexing them as they would a HTML file. There …

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PPC and SEO Are Better When Used Together

Leave a Comment / Pay-Per-Click, PPC, Search Engine Marketing, Search Engine Optimization, Search Engine Optimization MI, SEO, SEO MI / By

Many people approach SEO and PPC as completely separate strategies. There are many ways in which SEO and PPC efforts complement each other, and lead to a more successful search strategy. And while they are different in many ways, it can be helpful to think of SEO and PPC as being two sides of the …

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The Biggest Mistakes SMBs Make with SEO and Internet Marketing (and How to Avoid Them)

Leave a Comment / Pay-Per-Click, Search Engine Marketing, Search Engine Optimization, Search Engine Optimization MI, SEO MI, Website Design / By

For small business owners, SEO and search engine marketing (PPC) presents an amazing and cost-effective opportunity to drive traffic, leads and sales online. The biggest mistake I see from otherwise smart, talented marketers at small businesses are…Read More SEO Small Business

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